Senior Marketing Specialist, Vehicle Lifetime Solutions
Kuala Lumpur, MY, 52200
Schaeffler is a dynamic global technology company and its success has been a result of its entrepreneurial spirit and long history of private ownership. Does that sound interesting to you? As a partner to all of the major automobile manufacturers, as well as key players in the aerospace and industrial sectors, we offer you many development opportunities.
Your Key Responsibilities
- Plan and execute go-to-market strategies for product launches under Schaeffler TruPower product range in Southeast Asia.
- Develop marketing and communication plans, including digital initiatives, supporting the overall Malaysia growth strategy
- Coordinate cross-functional teams including product development, sales, and marketing to ensure cohesive product rollouts in local and regional markets.
- Create, update and provide sales tools and collaterals such as presentations, brochures, display material for sales teams to effectively sell the product.
- Design and implement marketing campaigns to generate leads and drive product adoption.
- Utilize various marketing channels including digital marketing, content marketing, email marketing, sponsorships and events. Ensure consistent messaging across all marketing channels and materials.
- Track and analyze key performance metrics to assess the effectiveness of marketing strategies and campaigns.
- Adjust tactics based on market insights from sales team to optimize marketing efforts and achieve business objectives.
- Work closely with external service providers such as marketing agencies and event companies to ensure enhanced brand awareness of Schaeffler products.
- Manage and plan industry-related trade shows and events and provide post-event reporting
Your Qualifications
- Degree in Business Administration, Marketing, Communication, Arts or related fields
- Has a minimum 3 to 5 years of working experience in marketing fuction for fast pace and multi-national Consumer or B2C product industry
- Strong understanding of marketing principles, and brand management.
- Strong project management skills with the ability to handle multiple projects simultaneously.
- Skills in coordinating across teams, with strong time management.
- Good knowledge in digital marketing including SEO and SEM, social media planning, digital marketing campaign management and analytics
- Good understanding of using Brand Guidelines, Brand Assets and Brand Toolkit
- Proactive and hold ability to work independently as well as in multi-national groups
As a global company with employees around the world, it is important to us that we treat each other with respect and value all ideas and perspectives. By appreciating our differences, we inspire creativity and drive innovation. In this way, we contribute to sustainable value creation for our stakeholders and society as a whole. Together, we advance how the world moves.
Exciting assignments and outstanding development opportunities await you because we impact the future with innovation. We look forward to your application.
Your Contact
Schaeffler Bearings (Malaysia) Sdn. Bhd.
Amirul Azwa Bin Zulkafly
For technical questions, please contact this email address: technical-recruiting-support-AP@schaeffler.com
Keywords: Experienced; Professional; Full-Time; Limited; Marketing & Product Management; Marketing & Product Management
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