Engineering & Industry 4.0 Manager, Malaysia


Kuala Lumpur, MY, 52200

Job Requisition ID:  18914


Schaeffler is a dynamic global technology company and its success has been a result of its entrepreneurial spirit and long history of private ownership. Does that sound interesting to you? As a partner to all of the major automobile manufacturers, as well as key players in the aerospace and industrial sectors, we offer you many development opportunities. 


Goal of Position

  • To lead and supervise application engineering team in country 
  • Manage local application engineering task to support business target
  • Assist Regional Engineering Manager to build up competence of application engineers and sales engineers in SEA region
  • Position was also created as Industry 4.0 aspiration to meet 10% of Schaeffler's AP revenue by 2025. This passionate person will be part of the team to develop and sell I4.0 portfolio solutions to achieve the aspiration.


He/she would also be responsible for:

  • Identifying, qualifying, supporting and processing of new I4.0 potential leads & opportunities through to realization of order to meet/exceed sales target
  • Driving the growth & order fulfilment of Industry 4.0 portfolio through direct customers' interaction and cooperation with local/regional teams.
  • Driving the Industry 4.0 sales & growth for Service-based solutions; implement business models with focus on I4.0 portfolio, and extend Schaeffler's share in the Digital/Cloud space.
  • Ensuring long term business sustainability by developing/on-board existing/new partners (DI/System Integrator/Service Partner etc).
  • Managing the sales pipeline, qualifying, prioritizing & facilitating sales pursuits to meet/exceed sales target.
  • Working with other functional team members (technical engineers, application engineers, customers service, sales, marketing etc), and promote the development of value-add solutions to customers.

Your Key Responsibilities

Sales & Marketing

  • Support Sales and Marketing staff with technical information about Schaeffler products 
  • Observe industry and competitor trends and report to Industry sales manager 
  • Establish contacts with key customers, providing technical consultancy, to secure and grow business
  • Report timely marketing information to management



  • Lead and supervise local application engineering / field service team 
  • Provide application and engineering consultancy to key customers
  • Supervise product selection and calculation for customer applications
  • Provide advice on lubricants, sealing systems and installation for Schaeffler products
  • Conduct product, application and practical training seminars 
  • Investigate bearing demands in specific industries an assist/ liaise with Headquarters in product development for New Product opportunities
  • Provide support through Helpdesk or otherwise for Product Interchanges and Technical solution in pre-sales stage
  • Report technical activities at a defined interval to Management at the desired form 
  • Liaise with Technical Office SEA, CoCo AP and German headquarters on technical matters
  • Assist Regional Engineering Manager to organize and conduct technical training programmes to build up technical competence level of Application / Field Service Engineers and Sales Engineers in SEA
  • Conduct technical troubleshooting activities, generate reports & present to customers technical findings


Industry 4.0:

  • Promote and sell Industry 4.0 Solutions and other complementary products in the Schaeffler portfolio.
  • Independent market development & expansion of customer base; with strong focus on Industry 4.0 product portfolio & digital business model.
  • Active management of Industry 4.0 sales pipeline, ensuring Salesforce is maintained & up-to-date, and to identify opportunities through to realization.
  • Responsible for supporting, identifying, qualifying and processing of new Industry 4.0 potential leads & opportunities.
  • Development of Strategic Industry 4.0 partners in the context of "Certified by Schaeffler" concept; and ensure partners achieve/exceed targets & KPIs.
  • Proactive customer support & follow-up; to actively identify/hunt for opportunities.
  • Responsible for quotation preparation & negotiation; work with Sales Team to close sales.
  • Independent ownership, control & responsible of sales pipeline, Salesforce, BPC/forecast for dedicated/selected I4.0 partners.
  • Capture market requirements & competitive situation, be the "Voice of Customer" in providing customer's feedback to optimize Industry 4.0 solution portfolio. 
  • Cross border/region/global collaboration for Industry 4.0 pursuits, development projects, promotion/marketing events.
  • To initiate and/or support Industry 4.0 promotional activities/events, actively promote Industry 4.0 product portfolio offline and online, develop success/win cases, share Schaeffler's solution via webinars, podcast, roadshows, training etc;  active sharing of challenges/success with SEA team & customers.
  • Develop customer presentation material based on database of case references on relevant applications, competitor benchmarking; and train sales team in effectively presenting sales material to customers.
  • Conduct Industry 4.0 and other Schaeffler products trainings to customers and partners 

Your Qualifications

  • Degree in Mechanical Engineering, Mechatronics or Electrical Engineering 
  • At least 5 years of product management / sales / technical experience, preferably in the Automation/Condition Monitoring/Industrial/Digitalization industries.
  • Hands-on experience of working on mechanical design projects or mechatronic projects
  • Wide industrial application engineering experience 
  • Working knowledge of rotary and linear bearings, working knowledge of rotary machines or mechatronic machines
  • Vibration Analysis Level I ISO certification will be an advantage, though not mandatory
  • Knowledge of SCADA integration and working with different communication protocols (OPCUA, Profinet etc) will be a plus
  • Experience working and managing projects with System Integrators will be a plus
  • Strong analytical & engineering problem solving skills
  • Proactive, dynamic “hunter” sales drive with “can-do”, persistent attitude 
  • Proven sales record and management with end-customers, sales channels is preferred.
  • Able to maintain positive attitude and energy while interfacing with wide array of individuals and balancing multiple tasks. 
  • Competent in value-based selling techniques and strategic sales approach  
  • Independent, driven and pro-active to support/follow up with customers for order realization
  • Has good business perspective, and able to balance between technical & financial business models.
  • Skilled in business negotiations and presentation of ideas
  • Energetic and entrepreneurial with desired to meet/exceed targets/KPI.
  • Strong communicator, and good interpersonal team player with the ability to relate to customers (internal/external) and get things done.
  • "Hands-on" person who is customer orientated & result focused.
  • Proficiency in MS Office, including CRM software such as Salesforce would be a plus.
  • Willing to travel on short notice 
  • Good spoken & written English and Malay. Mandarin would be advantageous

As a global company with employees around the world, it is important to us that we treat each other with respect and value all ideas and perspectives. By appreciating our differences, we inspire creativity and drive innovation. In this way, we contribute to sustainable value creation for our stakeholders and society as a whole. Together, we advance how the world moves.


Exciting assignments and outstanding development opportunities await you because we impact the future with innovation. We look forward to your application.


Your Contact

Schaeffler Bearings (Malaysia) Sdn. Bhd. 

Hong Xun Bryan Kheh 



For technical questions, please contact this email address: 


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