Senior Marketing Manager (m/f/d)

Location: 

Frankfurt am Main, DE, 60549

Job Requisition ID:  27699

Schaeffler is a dynamic global technology company and its success has been a result of its entrepreneurial spirit and long history of private ownership. Does that sound interesting to you? As a partner to all of the major automobile manufacturers, as well as key players in the aerospace and industrial sectors, we offer you many development opportunities. 

 

The Automotive Aftermarket division is responsible for Schaeffler's global spare parts business. With innovative strength, technical expertise, and the highest product quality, Schaeffler Automotive Aftermarket is the trend-setting provider of repair solutions and services for internal combustion engines, hybrids, and electric vehicles and prepares the independent aftermarket for the technologies of tomorrow.

 

We offer a hybrid working model that combines regular office presence in Frankfurt am Main with home office.

 

Your Key Responsibilities

  • Shape and implement strategies to elevate brand identity and recognition, maintaining a cohesive, brand-consistent presence across all global channels
  • Lead the charge in planning and executing go-to-market strategies for new product launches, collaborating closely with sales and product teams to effectively communicate product benefits and differentiate VLS (Vehicle Lifetime Solutions) in the market
  • Craft and oversee content strategies that captivate audiences, generate leads, and amplify brand awareness. Ensure all content aligns with our brand messaging and drives marketing goals across digital platforms
  • Design and orchestrate integrated marketing campaigns that resonate across borders, driving engagement and supporting our growth ambitions
  • Steer branding strategy and brand management initiatives to ensure Schaeffler Vehicle Lifetime Solutions presence is powerful, consistent, and globally recognized

Your Qualifications

  • Education: Bachelor's degree in Marketing, Business, Communications or a related field; a master's degree or relevant certifications (e.g., digital marketing, branding, content strategy) is a plus
  • Experience: 5+ years of experience in marketing roles with a focus on branding, product marketing, and content marketing. Proven track record of successful brand management, product launches and content strategy execution
  • Skills: Strong understanding of brand strategy, market analysis and content creation. Proficient in digital marketing tools, digital platforms and content management systems. Excellent communication & storyteller, project management and leadership skills
  • Experience in (product) marketing in the automotive industry is a plus
  • Knowledge: In-depth knowledge of industry trends, consumer behavior and competitive landscape. Ability to align marketing strategies with business objectives and adapt to changing market conditions
  • Language: Fluent in english and good knowledge of german 
  • You bring: Intercultural competence, innovative thinking and a hollistic approach on topics

Our Offering

  • Flexible working time models and attractive remuneration
  • A wide range of further personal development opportunities via the Schaeffler Academy
  • Rewarding your wealth of ideas, e.g., within the framework of the Schaeffler Awards and operational idea management
  • Health and sports offerings, e.g., through the Schaeffler Health Coach app
  • Accumulation of an additional old-age pension as part of the company pension scheme
  • Many other employee benefits, among others within the scope of corporate benefits

As a global company with employees around the world, it is important to us that we treat each other with respect and value all ideas and perspectives. By appreciating our differences, we inspire creativity and drive innovation. In this way, we contribute to sustainable value creation for our stakeholders and society as a whole. Together, we advance how the world moves.

 

Exciting assignments and outstanding development opportunities await you because we impact the future with innovation. We look forward to your application.

 

Information on our understanding of leadership can be found here: schaeffler.com/leadership.

 

www.schaeffler.com/careers

 

Your Contact

Schaeffler Vehicle Lifetime Solutions Germany GmbH & Co. KG 

Alessa Robl 

 

 

 

Keywords: strongertogether; Experienced; Manager; Full-TimeUnlimitedMarketing & Product Management; 


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